The Company

Mzansi Blue was born out of passion, experience, and boundless ambition.

Founded by Gino Solomon in 2017, Mzansi Blue understands that businesses are formed by people with vision and a desire to lead.

We are truly excited when we see individuals step up from experience and mainstream employment in order to start their own businesses, and we aim to support owners to launch and market their passion projects.

Gino has led social media campaigns in-house for the likes of 021 Magazine and Ratanga Junction. Coordinated marketing for the Community Chest Carnival and is Business and Marketing Director of Ayana/Afrika Ablaze. (One of South Africa’s largest dance companies)

Gino attributes his successes, and even more so his struggles to his impressive skills in marketing leadership. “It was in accepting that negative outcomes were, in fact, learning curves, and problem-solving with my clients, that I gained insight to develop intuitive skills that now serve me in my business.”

Gino’s Philosophy

It’s easy and rewarding to approach people who will only tell you what you like to hear. We prefer avoiding the ones who are critical of our efforts.

It took me a long time to learn that it is more valuable to seek out criticism in order to grow and improve. This, I believe, is the essence of excellent marketing!

If you want to go fast, go alone. If you want to go far, go together- African proverb

The Inspiration

At Mzansi Blue we are obsessed with our country, and we take inspiration from our beautiful landscape. Lion’s Head is a metaphor we love drawing on!  We all know the iconic slope and the reward of the view and social media-worthy shots from the summit! There are many paths to take you to the top. Each with its own set of challenges. You’d be forgiven for giving in to temptation and turning back, but it is in this extraordinary space that we break the bonds of mediocrity that keep the rest at the base of the mountain. We’re here to cheer you on and guide you on the climb.

Our Pledge

Evolving.
Innovating.
Delivering the best.
Building on the legacy of the giants that went before us.